FROM CURIOSITY TO DESIGN
I specialize in optimizing websites from the ground op, combining technical SEO, content strategy, and data-driven decisions to improve their rankings.
I complement SEO with UX/UI and strategic design to create websites that are not only visible in search engines but also functional, accessible, and attractive for users.
THE HEAD (AND HEART) BEHIND THE WORK
Hello, I am Caterina
Putting both heart and mind into what I do defines me.
I am a nutritionist by vocation, and an SEO & UX/UI Specialist by passion for the digital world.
I stand out for combining creativity and analysis to create experiences that are not only visually appealing but also work effectively and genuinely connect with the people who use them.
In this fast-paced digital world, one of the things I value most is continuous learning. For me, staying up to date is not just a necessity – it’s a way to grow and offer the best in every project.
I believe in doing work well, learning from every experience, and providing real value to the people I collaborate with. For me, each project is more than a professional challenge: it’s an opportunity to grow, create and leave a positive impact.


Hello, I am Caterina
Putting both heart and mind into what I do defines me.
I am a nutritionist by vocation, and an SEO & UX/UI Specialist by passion for the digital world.
I stand out for combining creativity and analysis to create experiences that are not only visually appealing but also work effectively and genuinely connect with the people who use them.
In this fast-paced digital world, one of the things I value most is continuous learning. For me, staying up to date is not just a necessity – it’s a way to grow and offer the best in every project.
I believe in doing work well, learning from every experience, and providing real value to the people I collaborate with. For me, each project is more than a professional challenge: it’s an opportunity to grow, create and leave a positive impact.
FROM STRATEGY TO ACTION
SEO
SEO technical and content audit to improve visibility
Keyword research and competitor analysis
On-page optimization and SEO-oriented content creation
Content strategy aligned with brand objectives
WEB DESIGN
Website development and design in WordPress
Web design prototyping in Figma
Branding and visual design integration aligned with brand identity
Basic maintenance and optimization for better performance
UX/UI
User research and analysis to understand needs
Prototyping and wireframing focused on experience and usability
Visual design aligned with brand identity
Testing and adjustments to optimize interaction and satisfaction
SEO
SEO technical and content audit to improve visibility
Keyword research and competitor analysis
On-page optimization and SEO-oriented content creation
Content strategy aligned with brand objectives
WEB DESIGN
Website development and design in WordPress
Web design prototyping in Figma
Branding and visual design integration aligned with brand identity
Basic maintenance and optimization for better performance
UX/UI
User research and analysis to understand needs
Prototyping and wireframing focused on experience and usability
Visual design aligned with brand identity
Testing and adjustments to optimize interaction and satisfaction
projects
Responsive and accessible
web designs
UX/UI prototypes
focused on the experience
TOOLS I USE DAILY















